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Thursday, May 5, 2011

Paramount in Business Communication

Business communication that gets really formal in its own wherein corporate and businessmen get involved the communication gets much tougher and strictly adhering to etiquettes and mannerisms hence one should possess some predefined criteria while communicating with these corporate thinkers. What are the essentials of corporate communication? The arena of Big Business is a big stakes affair, where clarity and understanding are at a premium. One mistake, one false step could be the difference between success and failure with untold fortunes hanging in the balance.

The structure of communication is important and essential to understand how easily it is understood and easily absorbed by the audience. Be clear about the message you want to deliver, as giving a confused message to your audience only ends up with them being confused and your message being ignored. Choose a suitable medium to deliver your message to the receiver. The psychological reality is that unless a person is interested in the subject of the message they are highly unlikely to pay any attention. A powerful opening can be anything that captures the audience's attention: a quote or a preposterous statement.
A gentle smile will ensure that you are relaxed and pleasant and will also improve the comfort of your listener. In a communication process, try to convey your message with a mix of verbal and non verbal efforts. You can seek the aid of your body language and facial expressions to put your message across more effectively. Respect the person you are talking to and do not forget to receive feedback from the receiver of the message. The content of the communication should give the core message of communication. Communication should be influencing and persuasive.
Business communication should be courteous. Polite and considerate behavior is essence of business communication. A positive body language should be used during communicating with the one you want to. Be an active listener. The facts of business communication should not be partial, i.e., they should be complete. The receiver of the message might get confused or might take a wrong action if facts are incomplete. Having a bigger prospective we can say communication can be segregated into two, one that is internal and the other external. Similarly we can have upward communication, download communication, grapevine, horizontal and vertical communication within the organization.

Business Communication is goal oriented. The rules, regulations and policies of a company have to be communicated to people within and outside the organization. Business Communication is regulated by certain rules and norms. In early times, business communication was limited to paper-work, telephone calls etc. But now with advent of technology, we have cell phones, video conferencing, emails, and satellite communication to support business communication. Effective business communication helps in building goodwill of an organization.
Communication can be face to face, telephone or voicemail, personal written messages, impersonal written messages etc can be the types of communication at workplace. Every business’s aim is to gain profits. Whatever be the type of business you are in; the bottom line is that you must learn something from it. There is no businessman in this world who wants to lose money every day, if they do, their business will definitely go down and will be closed due to its non-sustainability.Ineffective communication is frustrating for employees and becomes a source of conflict and crisis. Managers that cannot communicate their ideas and demands properly will lead to employee’s inability to perform at their job. Employees will certainly communicate among each other and managers will be misunderstood and not followed. Effective communication will help companies increase productivity and help avoiding delays. Effective communication leads to an efficient style of management and to successful business practices.


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